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Egy sikeres marketing stratégiában a legfontosabb elem egy hiteles email adatbázis. Ezzel a cége kapcsolódhat célközönségével, költséghatékonyan és közvetlenül. Az email marketing, ha jól kezelve, komoly eredményeket hozhat a marketinges célokra. fokozni a márka láthatóságát építi a kapcsolatot növelheti a eladásait